Piri understands how upsetting it can be to see your child suffering with symptoms of an allergy and not know where to turn to for help or what to do to provide relief.  We try to do everything we can to provide effective products to treat your child's allergy symptoms but also information and advice to help you minimise the impact that allergies have on your child's life and on the rest of your family.

Childhood allergy is now a recognised problem for children and parents across the country. What, in past years, may have seemed a minor irritation is now accepted as having the potential to have an impact on daily routine but one that can be managed with the appropriate products and information.

One in three people in the UK suffers from an allergy. The numbers are increasing every year, and up to half of those affected are children. Some people are more likely to develop an allergy because it runs in their family.

In our 50 years experience, we've come to believe that the more prepared we are to tackle our allergies the less irritating our symptoms become  and there are a number of steps a parent can take to help be more prepared when dealing with their child's allergy - see Allergy Treatment for Kids and Helpful Hints and Tips for Parents sections